music, technology & life in pasadena, california

The Long Tail

I just received an advanced reading copy of Chris Anderson’s new book, The Long Tail. Chris is the editor in chief at Wired magazine and published his original article there in October 2004. Since then, he’s researched, pondered and dissected the subject at length and invited comments and criticisms via his website as he laid out his extended argument and expansion of his original piece.

I won’t get into the specifics of his revelations here or the premise of his original article except to say that I was blown away the first time I read it. I highly recommend that you read his essay and pre-order the book from Amazon.

If you’re at all interested in the bigger and deeper picture of the web, you won’t be able to put this one down.

Update: 7/6/06
The New Yorker reviews The Long Tail here.

July 2, 2006 | Link to this entry


Paul Viapiano is a guitarist working in film, television and live performance based in sunny Pasadena, California.

You can email me here.

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